How to Manage Your Crowdfunding Campaign - Infographic

Since we’re still accepting new campaigns, we thought we’d post something useful to anyone thinking about crowdfunding (or working on a project right now). The biggest challenge that most people face during this process is usually figuring out what needs to happen in what order so that supporters will actually come to the page. Managing and promoting a campaign in an effective way can be especially challenging for a writer who normally spends his or her time thinking about reading and writing rather than marketing.

Given that this is such a prominent issue, we’ve decided to adapt (and partially preview) what we’ll later be using in our Learning Center on the official site.

What It's Really like to Throw a Virtual Book Launch: Q&A with Stacey Atkinson

For the past couple weeks we've been talking about why and how to throw a virtual book launch party. This week, we decided to round out the topic by talking to a self-published author who's actually done it. 

Stacey Atkinson is the author of Letters from Labrador, for which she threw a Facebook launch event in May. We talked to Stacey to get her insight into throwing a virtual launch, what worked, and what she would have done differently.

How to Throw a Virtual Launch Party

Last week, we talked about virtual launch parties.  This week we’re talking about how to throw a virtual launch party.

Should You Throw a Virtual Launch Party?

A few weeks ago, we talked about all the reasons why throwing a book launch party could be a bad idea. Now we’re going to dig a little deeper into one of the alternatives we suggested: throwing a virtual book launch party.

With the bookstore now a firm part of the online world, it only makes sense that the launch party would start to move online too.

An Introduction to Book Cover Design

When it comes time to design a cover for your book, it really is worth it to find an experienced book designer who can create a beautiful, professional-looking cover that will sell your story. Here are some concepts that you should keep in mind as you work with your designer.

Basic look

Effective book covers are those that are so intriguing they make you want to open the book to find out what it’s about. The best way to work on this with your designer is to uncover the true meaning of the book and then pluck a single image from the text that can support it. It’s better for the cover to be simple and strong rather than complicated and cluttered. Looking to other book covers for inspiration may help you settle on a concept.