Is Crowdfunding Right for You (Or Your Client)?

If you’re a writer you’ve probably had crowdfunding recommended to you as a great way to help fund the cost of your book’s publication while testing the viability of your idea on the market. We’ve said the same thing, in fact. Meanwhile, if you’re a freelance supplier or hybrid publisher, you’ve probably thought of recommending crowdfunding to prospective clients who have a potentially great book on their hands but can’t afford your service fees.

Alleviating Those Crowdfunding Jitters

 

Crowdfunding is a Numbers Game: Creating the Right Goal and Reward Levels

Imagine for a moment you’ve spent hours creating the “perfect” campaign. Your goal is to raise $10,000, you’ve set your campaign page to “live,” and the contributions are rolling in.

It’s now the day before your campaign ends and you’ve had 150 contributions. That’s more than you ever expected. You’re thrilled by the support, but then you look at the amount of funds raised. You’ve only reached 30% of your goal!